Fifth Third Bank is celebrating its tagline and giving babies born today $1,053 at area hospitals.
The bank is offering a surprise to families of babies born in 20 participating local hospitals on today with a gift card worth $1,053 to open a 529 savings account.
The Bank is also gifting the new parents with care packages that include gift cards to online retailers and some fun surprises for the baby including a Fifth Third Babies onesie with a Born on 5/3 tagline.
For more than 25 years, the bank has celebrated Fifth Third Day on May 3 (5/3 on the calendar) by recognizing employee contributions, thanking valued customers and supporting communities.
This year Fifth Third Bank wanted to help families plan for the future. A 529 savings account is a tax-advantaged savings plan designed to encourage saving for college costs. The plans are sponsored by states, state agencies or educational institutions.
Area hospitals participating in the surprise include: Advocate Christ Medical Center in Oak Lawn, Advocate Lutheran General in Park Ridge, Franciscan Health Chicago Heights, Little Company of Mary in Evergreen Park, Loyola University in Maywood, MacNeal Hospital in Berwyn, NorthShore University HealthSystem's Evanston Hospital, Northwest Community Healthcare in Arlington Heights, Palos Community Hospital in Palos Heights, Westlake Community Hospital in Melrose Park, West Suburban Medical Center in Oak Park.
Chicago hospitals participating include St. Bernard, Stroger, Swedish Covenant, University of Chicago Comer Children's, Holy Cross, Jackson Park, Mount Sinai and Norwegian-American Rush University Medical Center.
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