- On Thursday's Today show, Jenna Bush Hager shared her theory about Meghan Markle and Prince Harry's royal baby.
- Jenna told Meredith Vieira that she's pretty sure the baby's already here and explained when she thinks the couple will announce.
Has the royal baby been born yet? Today show co-anchor Jenna Bush Hager thinks yes.
On Thursday morning's third hour of Today, Jenna and Meredith Vieira (who's filling in for Hoda Kotb while she's on maternity leave) theorized about why the world hasn't heard much about Prince Harry and Meghan Markle's baby yet. While both raised the point that the royal baby could already be born, Jenna took that theory one step further.
"This is my prediction. [The] baby has been born, because the Palace announced that Harry will be heading to the Netherlands on Wednesday, May 8. That's less than a week from now," Jenna theorized. And when Meredith pushed back that the royals could be "making that up" to throw everyone off, Jenna said she didn't think that they would lie.
"I think the baby is here, and they're waiting 'til tomorrow [Friday] to announce it. Because it'll get buried in the weekend," Jenna said. "This is coming from somebody that knows a scandal or two. If you want something announced that nobody knows, you announce it on a Friday, and it goes under the radar."
Meredith, now convinced that Jenna was onto something, then chimed in to say that many people announce firings and divorces on Fridays for that same reason.
Folks watching at home made it clear on Twitter that they believe Jenna is "100%" correct, and also added that they were thinking "the same thing."
So, is Jenna's royal baby theory actually correct?
Honestly, she might be spot on. Just today, the Daily Mail's royal correspondent Rebecca English said that Buckingham Palace decided to postpone Harry's visit to Amsterdam, which was scheduled for May 8.
Despite this revelation, many royal reporters are still convinced that the royal baby hasn't been born yet, but that there's a really good chance that it'll happen before next week.
On the other hand, though, Jenna is not wrong about announcing big news on Fridays. As famed celebrity publicist Jonathan Hay once told MarieClaire.com, choosing Friday to drop major news is a really good strategy:
News writers are the world's most sleep-deprived people, and by the time Friday roles around nothing can get in the way of the weekend. So, what happens when a celebrity drops their divorce announcement at 5:00 p.m. on a Friday afternoon? Sure, a world-weary writer will stay late and cover — but the news might not be treated with Wednesday-level reporting, and PR reps know it.
Both Demi Lovato and Wilmer Valderrama and Tom Cruise and Katie Holmes announced their breakups on a Friday, probably as a way to get a little more privacy.
Given that Meghan and Harry declared that they wish to keep the birth of the baby private, it would make total sense that the pair would take a page out of the publicist playbook and wait to say anything until late Friday.
Sooo once 5 p.m. hits today, we'll all see if Jenna was right. Watch those clocks carefully, folks ...
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