That Viral Orolay Puffer Coat From Amazon Is Now Available For 40% Off - Refinery29

Posted by parceline on

Monday, July 15, 2019

This past winter we wrote up the coat being heard 'round the world (or at least New York's Upper East Side). If you'll recall, in early 2018, an army green down coat began taking over the streets of upper Manhattan, presumably through the good old fashion marketing method of word of mouth. The affordable puffer, produced by a China-based brand called Orolay, quickly became a hot item on the site as buyers flocked to jump on the "ugly puffer" trend a laBalenciaga and other high-end designers. Over the last two winters, the coat has become near ubiquitous, even garnering a dedicated Instagram account. Even more critical than IG fame, and an evangelical NYC-based following are the product's reviews. To date, the down coat has racked up 6,945 of 'em and holds a strong 4.2 (out of 5) star rating proving it's still on a best-selling high.

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Labels: Viral Today

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